Marketing is a Menu
Not a Mystery

The Menu

The Menu · SEO

Local Pages,
Built to Convert.

Local assets that help your Google Business Profile rank and help your website rank. You pay for a page once — it works for you forever.

Only pay for what you need. Design your marketing like a menu: pick a pace, get real pages on your domain, and own every one of them.

Annual, delivered your way. Bulk delivery gives Google a running start — your whole web of local pages, live at once. A monthly cadence gives Google what it rewards: fresh content, published consistently. Or run both — a bulk jump start, then new pages every month, climbing your local service keywords.

The Menu

Pages / WeekPages / MoPages / YrCost / PageMonthlyAnnualYou Save
1448$500$2,000$22,000$2,000
2896$450$3,600$39,600$3,600
312144$425$5,100$56,100$5,100
416192$400$6,400$70,400$6,400
520240$375$7,500$82,500$7,500
624288$360$8,640$95,040$8,640
728336$350$9,800$107,800$9,800
The Scale Discount $500 → $350 per page.

The more pages you order, the less each one costs — up to 30% off every single page at full pace. Same asset, same deliverables, better rate.

The Annual Discount Pay yearly, get a month free.

Commit to the year and you pay for 11 months, not 12 — that's the You Save column: a full month of assets, on the house.

The Anatomy of a Local Page

Built to Rank

Correct H1 · H2s · H3s — only one H1, real depth below it
Meta title & description — tuned for the click
Nested URL structure — service → city → page
Inbound & outbound links — authority both ways

The Images

6+ local service images — your work, your area
Sized & formatted — fast to load, right dimensions
Alt text & SEO filenames — named for search

Built to Convert

Conversion points — the page asks for the job
Call-to-actions — a clear next step at every depth
Mobile first — designed for the phone in their hand

Built for AI

FAQ section — real questions, answered on-page
FAQ schema — structured for Google & AI search

Wired for Data

Google Analytics — every visit, visible
Google Tag Manager — every action, trackable
Google index submission — indexed from day one

Every page ships exactly like this. No tiers, no versions — the $350 page and the $500 page are the same page. The only thing that changes is your pace.

ROI Calculator Pick your pace, watch the price — and the growth math — update live.

The Menu · Advertising

Google Ads,
Managed.

$1,500 / month · flat

We run your Google Ads and build the landing pages they deserve. That's the whole offer.

What It Includes

Campaign setup & structure — built right from day one
Landing page strategy — every campaign gets its own page
Landing page optimization — built, tested, rebuilt
GA & GTM tracking — every click and call, measured
Review & reporting — you see exactly what's working
Never set-and-forget — always building, always optimizing

Your ad spend is separate — it goes to Google, not to us.

The Menu · Websites

The Website,
Built to Scale.

$13,000 · one time

Pixel-perfect, SEO-built, built to convert. Stay a single business or build the franchise — you won't need to rebuild your website. The site scales, the brand scales, everything is ready.

What It Includes

Brand identity — who you are, made visible
Elevator pitch & USP — what you say, why you win
Logo & color scheme
Service definition — we help you shape the offer
Content writing — every page, written for you
Images — selected and optimized
Gallery — if you need it
Call-to-actions — on every page, built to convert
Booking strategy — how visitors become jobs
SEO-built, pixel-perfect — down to the pixel
Booking Experiences A price estimator that converts.

Your customers price their own job and book it — $10,000 on its own, or $20,000 total together with your website.

Monthly Admin Your website, handled.

Plugins managed, uptime and security watched, break-in attempts countered. Updates when you need something changed, answers when something breaks. $500/mo — or $5,500/yr, one month free.

Website Assessment Twelve real questions. See where you stand in two minutes.

Websites · Booking Experiences

Booked While
They're Hot.

$10,000 · or $20,000 total with your website

A price estimator that converts — customers price their own job, pick a time, and commit on the spot, without waiting for a callback.

What it is

Not a plugin bolted on — a booking flow designed around how your customers actually buy. Services, availability, pricing, confirmation: one smooth path from "I need this" to "it's on the calendar."

Why it wins

Every lead you make wait is a lead someone else can take. When booking happens in the moment of interest, you stop losing jobs to phone tag — and your competitors' faster follow-up.

Bundle it

Standalone, $10,000. Together with a new website build, $20,000 total — the site and the booking flow designed as one.

ROI Calculator

See the Price. See the Payoff.

Pages per week
1

4 pages / month · $500 per page

Add-ons (per page)
Your plan $2,000/mo

Your numbers, no mystery

clicks / mo
leads / mo
sales / mo
revenue / mo
return on spend

Every page is a real local traffic asset — written, optimized, and deployed to your site. More traffic isn't always the answer: convert first, then scale. Play with the math above and watch what conversion does to the same spend.

Website Assessment

How Ready Are You,
Really?

Twelve straight questions about how your business shows up online. Answer honestly — the score shows you where the money is.

The real questions

Not "are you ready for AI." Answer honestly.

The Menu · The Experience Architect

Designed with Intent.

General Contractor Roofing Painting HVAC Plumbing Electrical Masonry Payment Processing Junk Removal Gift Cards Merchant Accounts + More
Experience Architect (XA)
Jimmy.Oldham@holistic-synergy.com

If you can dream it, I can build it.

The Toolkit

WWordPress WP Plugins Mobile First HTML CSS JS API Apps AI GA GTM

Brands I've Worked With

Any Hour Group 21+ Brands · 29 Locations

Any Hour Services · We Care · Precision · Grapids · Pacific Aire · Penguin Air · AC by J · Chandler Air · Advanced Home Services · All Hours Air · Bumble Breeze · 3 Mountains Plumbing · StrongBuilt · McQuillan · Divine Electric · Black Diamond · AAA Service Network · Magic · EJ · Connors · Perfect

Authority Brands 15 Franchise Brands

ASP – America's Swimming Pool Co. · Benjamin Franklin Plumbing · The Cleaning Authority · DoodyCalls · DRYmedic · Homewatch CareGivers · The Junkluggers · Lawn Squad · Mister Sparky · Monster Tree Service · Mosquito Squad Plus · One Hour Heating & Air · Screenmobile · STOP Restoration · Woofie's

Neighborly 19 Franchise Brands

Aire Serv · Dryer Vent Wizard · Five Star Painting · Glass Doctor · The Grounds Guys · HouseMaster · Junk King · Lawn Pride · Molly Maid · Mosquito Joe · Mr. Appliance · Mr. Electric · Mr. Handyman · Mr. Rooter Plumbing · Precision Garage Door · Rainbow Restoration · Real Property Management · ShelfGenie · Window Genie

Apply to Join

We work with a limited number of businesses who are serious about growth. If you know what a call to action is, you have an elevator pitch, and you are ready to invest in doing it right — apply, and let's see if we're a fit.

The Syndicate

A network of operators who share what works. Access, insight, and an edge you don't get on your own. More on this soon.

Client Portal

Your plan, your performance, your numbers — one login. The client portal is coming online in a later phase. For now, say hi and we'll get you set up.

Buy Services.

Pick what you're interested in, give me the basics, and grab a time — 30 minutes, we make sure it's a fit.